
A Healthy Team: Lewis Ginter Botanical Garden And Nudge
The kinship between wellness and the great outdoors is providing fertile soil for a new local collaboration between Lewis Ginter Botanical Garden and app developers. Recently, the Garden began offering its members an innovative tool—the budding Nudge app—to nurture healthy lifestyle choices. Nudge provides an interactive environment where users can not only track and share […]

RVA Runs
Patton Gleason was born to run. He likes to keep things simple, and says that less is more. As the owner of Richmond-based Optimal Run, a leading online retailer for innovative running gear, Gleason should know. During a recent presentation, titled Running and Happiness, Gleason cut open a $140 shoe to make his point. “This […]

Connecting The Network: Greater Richmond Bicycle Coalition
It’s no secret that Richmond likes bikes. Today the region boasts a wide range of two-wheel enthusiasts—from avid cyclists and mountain bikers to those simply looking for a healthy and environmentally friendly alternative to driving a vehicle. But now a new movement is underway, one designed to connect and mash-up a grow- ing number of […]
80 Amps: Jump Starting New Businesses
By Ace Callwood Richmond is well-rounded. Within the city limits there are nationally ranked academic programs in arts and advertising, Fortune 500 companies, top-tier branding agencies, and a growing entrepreneurial ecosystem. That’s why it’s no surprise that the unique mash-up of creative and business in Richmond is exactly what prompted an impressive group of partners […]
A Conversation on Collaboration With Double Image Studio
In honor of our Mash-Up issue, we sat down with Susan Delgado and Nicholas Timmons, a pair of collaborators who just celebrated the 20th anniversary of their photography business, the aptly named Double Image Studio. As graduates of the Communications Arts program at VCU, the two crossed paths several times at commercial photography businesses in […]

CreateAthon: Collaborating For 24 Hours
“We should work around the clock once in a while,” said Cathy Monetti, during a late- summer night in the studio. “Then maybe we could get ahead.” “Yes, we should,” Teresa Coles agreed, with the look of a brainstorm on her face. “But we should do it for charity.” That exchange between Monetti and Coles […]

Fresh Prints: Is 3D Printing The Next Collaborative Medium For RVA?
On the second floor of The Martin Agency’s Shockoe Bottom headquarters, there’s a small, glass-encased room known as the “lab.” This is where you’ll find creative technologist Jeff MacDonald working on some of Martin’s more advanced projects. “We kind of work in this space of being advertisers as well as inventors,” says MacDonald. “We try […]
Ninja Detailing: Mashing-Up Business & Learning
By Chris Switzer Hi-Ya, ninjas have arrived in RVA. That’s right ninjas. And they’re here to clean your car. Admittedly, when the idea of a ninja-based car cleaning service came up, I didn’t know whether to laugh or take the concept seriously. After breaking down the foundation of the business, however, it was clear that […]

Localities Team Up For Economic Development: Partnership A Model for Regionalism
Greg Wingfield, the president and CEO of the Greater Richmond Partnership, knows a thing or two about playing on teams. The 6-foot-5-inch former college basketball player has been forming bonds in economic development for around 35 years. “When you look down the bench and can trust every player on your team, it means a lot,” […]

Preserving the Tradition of the Artfully Printed Word
Somewhere in the maelstrom of text messages, evites, and mass-produced flyers that dominate today’s correspondence, a local company is preserving the tradition of the artfully printed word. Worth Higgins & Associates, an employee-owned printer whose vast portfolio of products covers everything from printed brochures and baby announcements to a suite of online communications services, has […]